“Hi Five - Local Burger”
Burger restaurant
"Hi Five" is a restaurant near Munich offering locally and biologically produced burgers. The design is highly voted to the gastronomical concept – an American product is influenced by local conditions. Therefore furniture and lampshades are produced by local workshops, using mostly regional materials. Fragments of both cultures are redesigned to build a new, particular character. Such as the wall cladding, typically installed in Bavarian hostelries, is reinterpreted to build the central element. Simultaneously optical and acoustical effective, the cladding enwraps the counter and "American Diners Booths" creating a homely atmosphere.
iF Gold Statement
The outstanding design concept for the Hi Five burger restaurant, located near Munich, is based on the idea of bridging different cultures: an American product influenced by regional characteristics. Using simple means to reinterpret acquired associations, this consistently implemented design concept gives rise to a contemporary restaurant ambience, accentuated by regional aspects. The consistency and depth of this design are remarkable.
Date of Launch
2015
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User, "Alter 16-45 Jahre"